Minded

Minded is a powerful no-code platform designed to build and deploy custom AI agents that can automate complex, multi-step workflows across thousands of business applications. The core innovation of Minded is its AI Recorder, which allows users to train an AI agent simply by demonstrating a task on their screen, much like training a new employee. The agent watches, learns, and then replicates the process autonomously. This eliminates the need for traditional, brittle Robotic Process Automation (RPA) scripts or any programming knowledge. Minded’s agents are not limited by the availability of APIs; they can interact with any web-based tool through an intelligent browser agent, enabling automation where it was previously impossible. The platform is designed for a wide range of business teams, including finance, marketing, HR, sales, and operations, to offload repetitive and time-consuming tasks. By using natural language to build and manage these agents, Minded empowers non-technical professionals to become automation creators, freeing up their time for higher-value strategic work. It integrates seamlessly with over 2,000 popular applications like Salesforce, HubSpot, QuickBooks, and Google Workspace, and is compatible with leading large language models such as ChatGPT, Claude, and Gemini. Trusted by teams at Y Combinator, eToro, JustEat, and Deloitte, and compliant with SOC 2 Type II and GDPR standards, Minded offers a secure and enterprise-ready solution for modern workflow automation.

AI Recorder for Training

The AI Recorder is the cornerstone of Minded, allowing users to train an AI agent by simply performing a task once on their screen. As you click, type, and navigate through your workflow, the AI Recorder captures every action and decision, learning the logical steps and context behind them. This creates a robust, reusable agent that can execute the same task repeatedly without errors. This approach is akin to hiring an expert on a freelancing platform; you show them what to do, and they take over from there. It eliminates the need for complex programming logic or screen scraping, making automation accessible to anyone.

Intelligent Browser Agent

Minded’s browser agent provides a unique capability to interact with any web application, even those without a public API. When a task requires an action in a system that lacks direct integration, the AI agent can open a browser session, log in, and navigate the user interface just like a human would. This “browser-first” approach ensures that Minded can automate tasks across legacy systems, niche software, and custom internal tools, breaking down the final frontier of process automation. The agent is intelligent enough to handle dynamic web elements and adapt to minor interface changes.

Natural Language Agent Management

Users can build, configure, and manage their entire fleet of AI agents using plain English, eliminating the need for technical skills. Instead of writing code or complex configuration files, you simply describe the agent’s goal, the steps it should take, and the rules it should follow. For example, you could tell an agent to “Extract new leads from my LinkedIn Sales Navigator and add them to my Salesforce CRM with a ‘New Lead’ status.” This intuitive interface allows team members from any department, from marketing to HR, to become citizen developers and automate their own workflows.

Multi-Model Compatibility and Integration Hub

Minded is built to work with the most powerful AI models available, including ChatGPT, Claude, Gemini, and Microsoft Copilot. This flexibility allows users to choose the best model for their specific task or to leverage the strengths of different models for different parts of a workflow. Furthermore, the platform offers a vast integration hub with over 2,000 pre-built connectors to popular business applications like Salesforce, HubSpot, QuickBooks, NetSuite, Zendesk, and the Google and Meta ecosystems. This ensures that your new AI agents can seamlessly interact with your existing tech stack.

Finance Month-End Close Automation

Finance teams can use Minded to automate the entire month-end close process. An agent can be trained to log into QuickBooks and NetSuite, pull trial balances, run reconciliation reports, match invoices to purchase orders, and generate variance analysis. The agent can then compile all findings into a standard reporting template and email it to the team. This reduces the close cycle from days to hours, minimizes manual errors, and frees up senior accountants to focus on strategic analysis and financial planning.

Marketing Campaign Reporting and SEO Audits

Marketing teams can automate the tedious process of compiling campaign performance reports. An agent can be trained to log into Google Ads, TikTok Ads Manager, and Meta Business Suite, extract key metrics like impressions, clicks, and conversions for a specified period, and then consolidate the data into a single, branded report. Similarly, agents can be trained to perform automated SEO audits by checking page titles, meta descriptions, and header tags across a website, flagging issues for the team to review.

HR Onboarding and Offboarding Workflows

HR departments can streamline employee lifecycle management with Minded. An onboarding agent can be trained to automatically create user accounts in the HRIS, assign training modules in the LMS, send a welcome email from the company’s Gmail, and add the new hire to the relevant Slack channels. Conversely, an offboarding agent can deactivate accounts, transfer file ownership from Google Drive, initiate the final payroll calculation, and send exit interview forms, ensuring a secure and consistent process every time.

Sales Prospecting and CRM Hygiene

Sales and RevOps teams can automate the crucial but time-consuming task of lead enrichment and CRM management. An agent can be trained to browse LinkedIn for a list of target accounts, scrape contact information, and then use a data enrichment tool to find email addresses. The same agent can then create new contact records in Salesforce or HubSpot, update pipeline stages, and log all activity. This ensures the CRM is always accurate and up-to-date, allowing sales reps to spend more time selling and less time on data entry.

How does the AI Recorder actually work?

The AI Recorder works by capturing your screen activity as you perform a task. It records your mouse clicks, keyboard inputs, and the content of the web pages you visit. More importantly, it uses computer vision and natural language processing to understand the context of your actions. For example, it learns that you are clicking a specific button because you need to “approve an invoice,” not just because it’s a button. This contextual understanding makes the resulting agent more robust and adaptable than traditional macro-based recorders.

Can Minded work with applications that don't have an API?

Yes, this is a key feature of Minded. When an application lacks a public API, Minded’s intelligent browser agent takes over. It opens a virtual browser, navigates to the application’s website, logs in with credentials you provide, and interacts with the user interface just like a human would. This allows you to automate tasks in legacy systems, custom internal tools, and any other web-based software that would otherwise be impossible to integrate with.

What happens if the website or application I automate changes its interface?

While Minded’s agents are designed to be resilient to minor UI changes, a significant redesign could cause a trained agent to fail. However, because the agent was trained by you using the AI Recorder, it is very easy to fix. You can simply re-record the steps that changed, or use natural language to adjust the agent’s instructions. This is a major advantage over brittle RPA scripts, which often require a complete rewrite after a UI update.

Is my data secure and compliant with industry standards?

Yes, security and compliance are paramount. Minded is SOC 2 Type II certified, which means an independent auditor has verified that the platform meets rigorous standards for data security, availability, and confidentiality. It is also fully GDPR compliant, ensuring the protection of personal data for users in the European Union. The platform uses encryption for data both in transit and at rest, and you have full control over the credentials and data your agents access.