max

max is an autonomous AI sales agent, or AI SDR, designed to run B2B prospecting from end to end. Instead of requiring sales teams to stitch together multiple disparate tools such as a prospecting platform, a data provider, an intent monitoring service, and a copywriter, max consolidates the entire workflow into a single, intelligent agent. The product is purpose-built for founders, SDRs, and revenue teams who want to generate pipeline without the busywork of manual research and outreach.

The core value proposition of max is its ability to autonomously find ideal buyers, map the go-to-market strategy, catch buying signals in real time, and write personalized cold outreach that actually gets replies. It works by first reading your website to automatically discover your ideal customer profile, including target industries, job titles, and company sizes. From there, max continuously monitors the web for high-intent signals such as new executive hires, funding rounds, product launches, and social media engagement from target accounts.

Importantly, max is designed to work alongside your sales team, not replace it. Users retain full control, choosing to review suggestions or let the agent run autonomously. Each lead delivered by max is fully enriched with verified emails, direct phone numbers, LinkedIn profiles, and company context, eliminating the need for manual research. The product integrates seamlessly with popular sales tools like Overloop, Instantly, and Lemlist, and supports Zapier, Make, and webhooks for connecting to existing stacks. Trusted by over 600 sales teams, max transforms prospecting from a time-consuming chore into an automated, signal-driven process that delivers warm, qualified leads directly to your inbox or Slack.

AI-Powered ICP Filtering

Max automatically filters every lead against your Ideal Customer Profile, ensuring only the most relevant prospects reach your pipeline. After analyzing your website and business model, max builds a precise ICP encompassing target industries, company sizes, job titles, and geographic regions. This intelligent filtering eliminates the noise of irrelevant leads, allowing sales teams to focus exclusively on prospects that match their exact criteria. The system continuously refines its understanding of your ideal customer based on engagement patterns and feedback, improving lead quality over time.

Engagement Signal Detection

Max monitors LinkedIn profiles, company pages, and public social channels to capture high-intent buying signals as they happen. The agent tracks every reaction, comment, and interaction from target accounts, detecting behaviors that indicate active interest or need. Whether a prospect posts about a pain point your product solves, comments on a competitor's content, or engages with industry thought leadership, max captures these signals in real time. This feature transforms passive prospecting into proactive engagement, enabling sales teams to reach out at the precise moment when prospects are most receptive.

Comprehensive Profile Enrichment

Every lead that max delivers comes fully enriched with verified contact information and company context. The agent automatically provides verified email addresses, direct phone numbers, LinkedIn profile URLs, company size, industry classification, and geographic location. This eliminates the hours of manual research typically required to qualify and contact prospects. Sales representatives receive everything they need to initiate a personalized conversation without digging for additional information, significantly accelerating the time from lead identification to first touch.

Seamless Sales Stack Integration

Max connects effortlessly with the tools sales teams already use, pushing enriched leads directly into Overloop, Instantly, and Lemlist. For teams with custom workflows, the agent supports Zapier, Make, and webhook integrations, enabling data flow into any CRM or sales automation platform. This integration capability ensures that max fits into existing sales processes without requiring teams to abandon their established tools. Leads arrive pre-enriched and ready for action, eliminating the friction of manual data entry and allowing sales professionals to focus on closing deals rather than managing software.

Automated Prospecting for SDR Teams

SDR teams can use max to eliminate the repetitive manual work of building target lists and researching prospects. Instead of spending hours each day scrolling through LinkedIn and cross-referencing company databases, SDRs receive a daily batch of high-intent leads directly in their inbox. Max handles the entire prospecting loop: building the target list based on ICP, scoring accounts by fit, monitoring for buying signals, and drafting personalized outreach messages. This allows SDRs to focus their energy on conversations and relationship building rather than administrative tasks.

Founder-Led Sales for Startups

Early-stage founders who need to generate pipeline without a dedicated sales team can leverage max as their virtual SDR. The agent identifies ideal customers, catches relevant signals such as funding announcements or hiring sprees, and delivers warm leads with full enrichment. Founders can review max's suggestions and send personalized outreach without spending precious time on manual research. This use case is particularly valuable for B2B SaaS startups where the founder must balance sales with product development, fundraising, and team building.

Revenue Operations Optimization

Revenue operations teams can use max to standardize and scale their lead generation processes across the organization. By integrating max with existing CRM and sales automation tools, RevOps professionals ensure consistent lead quality and enrichment across all sales channels. The agent's ability to monitor multiple signal sources simultaneously provides a unified view of prospect intent, enabling data-driven decisions about outreach timing and prioritization. This use case helps revenue teams move from reactive, manual prospecting to proactive, signal-driven pipeline generation.

Account-Based Marketing Activation

Marketing and sales teams executing account-based strategies can use max to identify and engage target accounts at the right moment. The agent monitors for specific signals from high-value accounts, such as new executive hires, product launches, or social media activity that indicates readiness to buy. When a signal is detected, max immediately alerts the team via Slack and delivers a fully enriched lead profile. This enables timely, personalized outreach that aligns with the prospect's current business context, dramatically increasing the likelihood of engagement and conversion.

How does max determine my ideal customer profile?

Max analyzes your website content, product descriptions, and business information to automatically build your ideal customer profile. It identifies target industries, relevant job titles, appropriate company sizes, and geographic regions that align with your business model. You can review and refine these parameters at any time to ensure the agent targets the most relevant prospects for your specific sales process.

What types of buying signals does max monitor?

Max monitors a comprehensive range of high-intent signals across the web, including LinkedIn profile activity, company page interactions, reactions and comments on posts, new executive hires, funding announcements, product launches, and hiring sprees. The agent captures these signals in real time and correlates them with your ICP to identify the most promising leads for immediate outreach.

Can I review leads before max sends outreach?

Yes, max is designed to work alongside your sales team, not replace it. You have full control over the workflow and can choose to review every lead and suggested message before any outreach is sent. Alternatively, you can set max to run autonomously and deliver leads directly to your CRM or sales tools. The system is flexible to accommodate your preferred level of involvement.

How does max integrate with my existing sales tools?

Max offers native integrations with Overloop, Instantly, and Lemlist, allowing you to push enriched leads directly into these platforms. For custom workflows, the agent supports Zapier, Make, and webhook connections, enabling seamless data flow into any CRM or sales automation tool. Setup is straightforward, and leads arrive pre-enriched and ready for action without manual data entry.

Starter plan at EUR 79 per month billed annually, which includes 100 leads sourced every month (approximately 5 per day) with LinkedIn monitoring, AI enrichment, ICP filtering, and integrations. The Pro plan is also available for teams needing higher lead volumes and additional features.